Internet Marketing Post

Co-registration - Top 5 Survival Tips

Have you ever registered on a site and been offered "special offers" as a thank you? Then co-registration ads are something you are familiar with. A simple yet powerful "piggybacking" sort of ad effort co-registration when placed strategically and priced proportionate to the cost of processing and return, can be a powerful new addition to your online media plan. Posts on Co-registration pop up all over the web with varying points of view. Mostly "be cautious, watch lead brokering and hide from agencies that just don't seem trustworthy". Here are my top 5 tips on getting the most return from your co-registration ads. 

2007 Top 3: Internet Marketing Industry Rant

There are probably as many perspectives on the top 3 happenings in the internet marketing space in 2007 as there are views of the Britney Spears news videos on YouTube. (That poor girl, btw).

However,it is worth pausing a bit to reflect on what media buyers everywhere were effected by in the last year. Things are moving quickly, the good evolving with the bad. Here are some of my thoughts on the matter.

12 Tips for Writing Effective Internet Marketing Copy (Keywords are King)

In a world where keywords are king, it is curious how the manner in which web copy is written, is still overlooked. Designers lay out beautiful graphics and images only to fill the page with barely-thought-out-not-so-strategic copy. Keywords, links and catchy header copy all present great opportunities to engage your web site visitor and lead them down the path to conversion to lead and sale.

Friendly LeadGen Firms Find Freedom from Free

You've seen the ads. You filled out a registration form at your favorite web site and pop goes a list of offers addressing every ache and pain and personal issue you have faced in the last 5 years.  You succumb and check a couple boxes in hopes of getting to the "where do we send your free IPOD screen". The problem is, you end up, for the love of time and money, giving up before you get to that screen. It takes so many offer responses to get to that screen. That's co-registration folks, and it is everywhere and it works, in it's own voluminous lead production way.